How to monetize YouTube channel in 2023

How to monetize YouTube channel in 2023

With the growth of YouTube as a platform, it has become one of the most popular and accessible ways for people to create content and showcase their creativity. However, creating content is only one part of the process, and the other half is monetizing it. In this article, we will discuss some of the ways to monetize a YouTube channel in 2023 but prior to that let us see the basic settings behind monetization of a You Tube channel.

1.  Sign in to YouTube.
2.   Go to YouTube Studio.
3.    In  the left menu, select Content. 
4.   Select a video.
5.    In the left menu, select Earn.
6.   Choose the type of ads that you want to run.
7.  Click Save.

Now let us see ways to monetize a You Tube channel:

Ad Revenue:
One of the most common ways to monetize a YouTube channel is through ads. YouTube's Partner Program allows creators to monetize their content by placing ads on their videos. Creators earn money based on the number of views their videos receive, and YouTube takes a cut of the revenue. To be eligible for the Partner Program, a creator must have at least 1,000 subscribers and 4,000 hours of watch time in the past 12 months.

Brand Deals:
Brand deals are another way to monetize a YouTube channel. Brands will pay creators to feature their products or services in their videos. The amount of money a creator can earn from a brand deal varies depending on the brand and the size of the creator's audience. However, it's important to note that creators should only partner with brands that align with their values and content.

Merchandise:
Merchandise is an excellent way for creators to monetize their channels while also building their brand. Creators can sell merchandise such as t-shirts, hats, and other branded items to their audience. The key to successful merchandise sales is to create items that are unique, high-quality, and align with the creator's brand.

Memberships:
YouTube recently introduced a new feature called channel memberships. This feature allows creators to offer exclusive content to their subscribers in exchange for a monthly fee. Memberships can include perks such as access to exclusive videos, live streams, and community posts. Creators can set their own monthly fee, and YouTube takes a percentage of the revenue.

Crowd funding:

Crowdfunding platforms like Patreon and Kickstarter have become increasingly popular among creators. These platforms allow creators to receive donations from their audience to support their content creation. Creators can offer rewards to their supporters, such as access to exclusive content, personalized messages, or even a shoutout in their videos.


In 2023, there are numerous ways to monetize a YouTube channel. From ad revenue to brand deals, merchandise, memberships, and crowdfunding, creators have many options to choose from. However, it's essential to remember that building a successful YouTube channel takes time and effort. Creators should focus on creating high-quality content and engaging with their audience to build a loyal following. With dedication and hard work, creators can turn their passion for content creation into a lucrative career on YouTube.